umami is an insight-based brand and innovation consultancy.
We provide state-of-the-art marketing research, paired with profound strategic knowledge and a touch of creative thinking. We help you develop outstanding ideas and strategies that make your brand and product evolve and succeed.
Supporting strategic and creative development in analogue and digital environments.
Image & Strategy
Impactful brands that connect with consumers emotionally
Brand Positioning
Brand Experience
Brand Communication
Innovation & NPD
Concepts and product ideas that address consumers‘ unmet needs
Opportunity exploration
Ideation & Co-Creation
Concept and Product Labs
UX & Usability
Intuitive user interfaces and seamless digital ecosystems
"Working with Umami Strategy has been a game-changer for our brand positioning. Their deep consumer insights and creative approach helped us refine our marketing strategy and elevate customer engagement."
Michael Steinmann
Senior Marketing Manager, BMW
“Good Time is very good in what they'doing and more than happy to challenge and push you to think about your decisions both from usability and design standpoints.”
Russ Herisson
Founder of Airbnb
“Good Time is very good in what they'doing and more than happy to challenge and push you to think about your decisions both from usability and design standpoints.”